After all to much ado, we now have posession of the premise in the center of town to open a chip shop. It’s been fun planning the menu and trying out the batter mixes. I’m pretty close to a perfct chip shop batter. Together with the potatos, and the fish the shop will live or die by the quality of the batter. My Méxican friends have been very kind in tasting for me, and the only thing not to go down well was mushy peas. Real mushy peas cannot be had, so I mashed up a tin of processed. The rest tho seems to be liked as Lulu asked me yesterday when the frier was next coming out of the cupboard.
I mentioned the deep fried Mars Bar concept to them and it was like a drop of blood in a shark tank. Marsh mallows, deep fried cheese etc. I told them about “scraps”, if you remember those. We used to beg fo them when we were kids, but Varon say we should make them on purpose and sell them as they would be a real winner with lime and chillie.
While preserving the traditional fish and chip shop values, it is appropriate to update the concept I think with some modern marketing. As part of a broad base multi media aproach and a demographically targeted campaign I am currently trying get a robot parrot made up. Seems we have a man for the job, and i will meet up with him on Sunday to discuss how the beast can be engineered. I am very excited, as you can imagine.
Best news of all, an icecream machine has been identified. It has a high production rate of several liters an hour and is of the “Mr Whippy” ilk.
“99″ anyone?
